We conduct a wide variety of cultural and sports activities for the benefit of the local community as a good corporate citizen in accordance with the "social contribution policy" that we established as part of our CSR basic policy.
As we wish to contribute to the vitality of local regions, we support regional marathon events. In particular, we have been sponsoring the “Marathon Festival Nagoya-Aichi” since 2015, and have served as a gold sponsor since 2021 with the aim of "supporting people who pursue their dreams and take on challenges."
■Sponsored Marathon Events
Through the employment support system for athletes run by the Japan Olympic Committee (JOC), we employ active athletes as employees and support their competitive activities. We support athletes competing on the world stage by providing an environment where they can compete with peace of mind and balance their work and sports, and we are cheering them on as a group. By supporting top athletes, we will contribute to the development of sports competitions and the nurturing of the next generation of talent that will lead the way in the future.
Niterra has three group companies in Gifu, an important region in terms of manufacturing. Based in Gifu Prefecture, FC GIFU actively promotes socially beneficial activities under the slogan "All Gifu." We share this spirit of contribution and wants to work together to the vitality of local regions, so we decided to become a "partner" and support FC Gifu. All of our employees, including employees of group companies, are vocal supporters of FC GIFU.
Since becoming a partner in 2014, the “Niterra Thank you Match” has been held every year, with the whole group supporting FC Gifu to make their matches even more exciting. We also hold soccer classes for elementary school students every year taught by FC Gifu players, and through interactions with the players we helping to teach children the fun and excitement of sports.
Our main products, NGK SPARK PLUG, are one of the important functional parts that keep the engine running. We have provided high-quality spark plugs for motor sports for many years.
The “NGK SPARK PLUG Cup” (the last race in Suzuka Sunday Road Race), of which we are a proud sponsor, many ambitious riders from beginners to professionals test their skill, aiming to join the All Japan Road Race Championship - the top race in the country. This event is a gateway to success for riders aiming to be the best in the world. We also serve as the main sponsor of a racing team and as the title sponsor of the “Suzuka 2&4 Race” held at Suzuka Circuit (Mie Prefecture).
In addition to supplying high-quality spark plugs, through these sponsorships we will contribute to the spread and development of motorsports while fulfilling our responsibilities as a leading spark plug brand.